Apr 30, 2026
Your Organization's Data Shouldn't Be Your Vendor's Revenue Model Why the traditional software business model creates misaligned incentives, and what a better model looks like.
The traditional enterprise software model gives vendors custody of your data — and over time, that custody becomes leverage. Here's why that dynamic is structural, not incidental, and what a different model looks like.
There’s a question that rarely gets asked during an enterprise software evaluation, but probably should: who benefits when it’s so hard to switch to a new vendor? The traditional software model treats data custody as binary. But organizations that manage sensitive, regulated, or jurisdiction-specific information are increasingly looking for something that model wasn’t designed to offer: full custody of their own data, with the freedom to choose their software on merit.
